My failed product launch and what I learned from it

My Failed Product Launch And What I Learned From It.

My thoughts on my failed product launch last year.

In 2015 I threw in the towel and finally invested in coaching. Like so many other I had tried to make money online with some cheap course or program and never ever made a dime back. You can probably say that I was dabbling around not giving it my fullest but at some point I admitted to myself that it was not getting me any results. To make it short I got coaching and after some sweat and tears I finally finished creating my product.

What happens after the creation phase is that you have to market it. What I had been taught was to try to leverage somebody’s else’s name to boost your product launch as when you are a new in the market it’s more difficult to get exposure for your product. That’s exactly what I did and it worked.

When it came to my second product launch I decided to go it myself to see if I could repeat this doing everything on my own. I created the product, the marketing material and built my funnel and put it out for sale on JVZOO. I had slaved myself out for two months and I was hoping for it to be a success. It didn’t happen. It made 5 times less money than from the previous one. It was a huge disappointment to me and I didn’t want to tell anybody about it.

Today I look at it differently as I know that success is not just a straight upwards curve. I don’t look at mistakes and failures as something hugely negative. I look at it as learning new stuff. I then try to utilize this knowledge to my advantage. Quitting however would be a mistake that I would not want to do.

Watch the video to see what my thoughts are, what I think about this launch, what I learned from it and why I choose to not look at it as a failure.

If you want to see version 2 of my product (which was actually better) then check it out here

http://www.nextstepfreedom.com/justdoit

 

ABOUT THE AUTHOR
Hafsteinn Thordarson is an online marketer sharing his progress as he goes along to motivate and help others wanting the same thing.

 

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